Putting a face to your name creates an instant connection.
Use personal video to convey authenticity, trust, and boost response rates by 2-5x.
KING OF CONTENT
Video has quickly become the communication vehicle of choice due to its ability to engage and disseminate information quickly.
Online shoppers who view demo videos are 1.81x more likely to purchase than non-viewers (DMB Adobe).
People spend on average 2.6x more time on pages with video than without (Wistia).
4x as many customer would rather watch a video about a product than read about it (Animoto).
The average user spends 16 minutes
and 49 seconds watching online video
ads every month (Video Brewery)
The value of a one-minute video is 1.8 million words (Video Brewery)
500 million people are watching videos on Facebook every day (TubularInsights).
2/3 of users watch YouTube on a second screen while watching TV at home. (Google)
Social video generates 1200% more share than text and images combined (Responsive Bound Marketing).
Video attracts two to three times as many monthly visitors, doubles their time spent on the site and has a 157% increase in organic traffic from
search engines. (MarketingSherpa)
Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. (insivia)
92% of mobile video viewers share videos with others (Virtuetes).
90% of the world's
internet users go online via
a mobile device (Statista).
In 2015, 90% of young adults use social media, compared with 12% in 2005. (Pew Research Center).
85% of Facebook video is watched without sound (Digiday).
82% of Twitter users watch video content on Twitter (Bloomberg).
74% of 2017 online traffic is video content (KPCB)
59% of executives agree that
55% of people watch videos online every day (MWP).
43% of marketers said they’d create more video content if there were no obstacles like time, resources, and budget (Buffer).